.JOBURG is a new geographical TLD for Johannesburg. The mission statement is “To establish a world class, best-practice dotJoburg gTLD registry that complies with internationally recognised domain name registry standards and technology, utilising national know-how and funding, for the benefit and pride of all persons and entities identifying with and supporting Johannesburg”.

The dotJoburg registration policy will be established, implemented and maintained through the ZACR as an unrestricted gTLD under the ICANN framework.